Self Publishing 101 by Sherri Hayes
Have you ever heard an author say they’re self-published? Twenty years ago, very few authors were self-published and if they were, they weren’t selling a lot of books. Since Amazon came on the scene, however, all that has changed.
So what does self-publishing mean exactly?
In self-publishing, the author is the publisher. There’s no agent. There’s no publishing house investing in story. It’s all on the author.
This is a popular option for writers who like to retain control of the publishing and marketing process. When an author signs with a traditional publisher, they are often giving up a lot of control. Many times, they don’t even get a say on the cover or the title of the book. By self-publishing, the author has control over all of it.
While this can be exciting for some, it can be scary for others. When an author self publishes their book, they are responsible for lining up editors, cover designers, formatting, and all of the marketing. There’s also all the expenses that come with those things.
This can be daunting, but it can also be exhilarating. Some authors want that control. They want to be the one to decide to put an object on the cover or a picture of a couple in a loving embrace. They want to be able to choose who their editor is going to be. And they want to be able to adjust marketing strategies at a moment’s notice as the market changes.
So, is self-publishing right for you?
Sherri Hayes
Sensual Romance With Heart
http://www.sherrihayesauthor.com/
